atHome

Sector
Consumer
Fund
Fund III
Year
2017
Location
Italy / Luxembourg
Status
Current

atHome is a leading property portal, mortgage broking and online car retailer in Luxembourg.

AtHome

Leading online real-estate portal

atHome is Luxembourg’s leading online portal across both real-estate and auto and it is also Luxembourg’s leading mortgage broker.

Our investment 

atHome was part of the property portal assets Oakley acquired from REA in 2017 – including Italian property portal Casa.it, backing the existing management team to acquire the group in a carve-out from its parent company.

In 2020, Casa.it was sold to EQT and atHome was sold to Mayfair Private Equity with Oakley retaining a stake in the business. In 2021, atHome diversified its service offering further with the acquisition of Taxx.lu, offering easier online tax declarations.

Quote Luca Rossetto

I have truly valued Oakley's advice and guidance throughout their ownership of Casa & atHome, and have been incredibly impressed by their professional approach.

Luca Rossetto

CEO Casa & atHome

Market dynamics

While the shift to online in the Luxembourg property market is more advanced than other European companies, it retains high growth opportunities as well as opportunities to diversify into new verticals, including insurance and autos.

The digitisation of additional services such as tax returns also offers new avenues for growth.

Our origination network helps us source investments others cannot. Often, we are the first institutional investor in our portfolio companies.

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