Emesa was ranked as the fourth fastest growing technology company in the Netherlands in the Deloitte Technology Fast 50. It is a leading online consumer auction platform in the European leisure industry which enables online customers to find and book leisure deals such as short holidays, weekend breaks, spa/beauty visits, event tickets and restaurant visits. Emesa operates three websites in the Netherlands (VakantieVeilingen.nl, InpakkenEnWegwezen.nl and Actievandedag.nl) and in 2010 received over 63 million visits to its websites and completed over 950,000 transactions. The Company has grown significantly since its foundation in 2004 and currently has over 4.4 million weekly newsletter subscribers. The Fund believes Emesa is well-positioned to achieve further growth in the Netherlands and expand into other European markets.
The Dutch online travel market is estimated to be worth between €3bn and €4.3bn and is expected to grow at circa 7% per annum through to 2014 according to PwC estimates.
The Fund is providing financial and strategic support in a buyout of Emesa to support management in taking the company to the next stage of its development.